Business-to-Consumer

The hundreds of e-commerceSee Electronic Commerce. web sites that sell goodsA merchandise or materials which are used to satis... directly to consumers are considered B2CSee Business-to-Customer (B2C).. This distinction is important when comparing web sites that are B2BSee Business-to-Business (B2B). as the entire business model, strategy, execution, and fulfillment1) The act of fulfilling a customer order. Fulfill... is different.