eCommerce Wordbook

Product OVP

What is the meaning of Product OVP?

A product OVP (which stands for online value proposition) is a set of unique benefits that helps to differentiate a product from similar products sold by competitors.

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Who are Amazon's main competitors?

Who are Amazon’s main competitors?

When it comes to online retail and ecommerce powerhouses, one name towers above the rest: Amazon. Thanks to its unmatched strengths in logistics, transportation, distribution, and constant technological innovation, Amazon has pulled so far ahead that it’s fair to wonder if anyone else even qualifies as true competition. Seriously —

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