eCommerce Wordbook

Customer Relationship Management (CRM)

What is the meaning of Customer Relationship Management (CRM)?

Customer Relationship Management (CRM) for ecommerce is a set of technologies, processes, and practices that enable online retailers to collect, manage, and analyze customer data in order to cultivate better understanding of their customers. By gaining insight into customer behaviors, preferences, and buying patterns, companies can use this data to improve customer service, provide personalized offers, and create personalized experiences.

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Who are Amazon's main competitors?

Who are Amazon’s main competitors?

When it comes to online retail and ecommerce powerhouses, one name towers above the rest: Amazon. Thanks to its unmatched strengths in logistics, transportation, distribution, and constant technological innovation, Amazon has pulled so far ahead that it’s fair to wonder if anyone else even qualifies as true competition. Seriously —

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